Firecrux Blog


Personas in UX. What are personas most useful for?

Today’s world is always chasing personalization. Previously, Personas were limited to simple segmentation, e.g., age and […]
how to prospect more efficiently

5 ways to prospect successfully

Prospecting is the most important thing in gaining new customers. In fact, it’s the first and […]
how to prevent mistakes in pop-ups

How to create pop-ups that sell?

Pop-up ads are a great way to inform your client about new sales offer or a […]

JAVA 12: New Java and its new features.

Java is very popular, either because or despite the fact it was introduced 23 years ago. […]

AWS Lambda – in order to get an order

Until recently, it was like this: in order to perform computing operations, you needed hardware. You […]

Angular, React or Vue? What to choose in 2019?

JavaScript is developing at an amazing pace, every now and then new updates are added to […]

Google Data Studio: Be witty about how you visualize

Data, data, constant flow of new and more… Information and sequences of numbers flood us every […]

Artificial Intelligence (AI) generates people

Computers are constantly getting better at generating images, including people’s photos. The development of artificial intelligence […]

How to use tags for SEO?

This form of SEO optimization is one of the most potent available today, yet it is […]

Summation of 2018 in SEO. Trends and predictions for 2019 based on the analysis of our clients.

2018 for SEO was a year of search engines striving to improve the quality of search […]

Java 11 – let’s see what’s new!

In September, Java 11 appeared. The new version is the first planned appearance of long-term versions […]

mCommerce. How does it differ from eCommerce?

In such a fast developing world of technology, our lives have improved a lot. With the […]

Google in 2018. What did we ask about in the search engine?

Since another year has passed, and Google is still the leader in internet search engines, we […]

WORDPRESS 5.0 recently launched WordPress 5.0, which introduces “major improvements to the editor” in the blog management […]

Neural Networks: What are neural networks and how do they work?

Neural networks (ANN) are used almost everywhere where there is a need for heuristics to solve […]

Deep learning in images recognition

The article is based on the “Deep Learning for Computer Vision: A Brief Review” by A. […]

ENSEMBLE LEARNING. What is it and what is it about?

Ensemble learning or grouping methods is a machine learning technique that combines several basic models to […]

5 tips on how to improve Keyword Research

Keyword Research is one of the standard positioning practices and everyone has their own specific ways […]

Local positioning. What is it and where to start?

Many people running businesses based on the local community should, to a large extent, increase their […]

7 bad Content Marketing practices that reduce visibility

Good SEO cannot be done without content. The text on the pages fulfils particular roles: it […]
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